Cookies Policy
Last updated:
What Are Cookies
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Types of Cookies We Use
We use the following categories of cookies:
1. Essential Cookies
These cookies are strictly necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. Essential cookies cannot be disabled as they are required for the website to operate.
- Session management cookies
- Security and authentication cookies
- Load balancing cookies
2. Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to improve website performance and user experience.
- Page view tracking
- User behavior analysis
- Traffic source identification
- Performance monitoring
3. Marketing Cookies
These cookies are used to track visitors across websites to display relevant advertisements and measure advertising effectiveness. They may be set by our advertising partners or by us.
- Conversion tracking
- Remarketing and retargeting
- Ad performance measurement
- Audience building
Cookie Duration
Session Cookies: Temporary cookies that are deleted when you close your browser. These are essential for website functionality and do not persist after your browsing session ends.
Persistent Cookies: Remain on your device for a set period or until you delete them. These help us remember your preferences and settings across multiple visits. Persistent cookies typically expire after a set duration (e.g., 30 days, 1 year) or until manually deleted.
Third-Party Cookies
We use third-party services that set cookies on your device. These services have their own privacy policies and cookie practices:
Google Ads
We use Google Ads (formerly Google AdWords) for conversion tracking and remarketing. Google Ads uses several types of cookies:
Conversion Tracking Cookies: These cookies track when users complete specific actions after clicking on our Google Ads, such as submitting a contact form or making a purchase. This helps us measure the effectiveness of our advertising campaigns.
- Track which ads led to conversions
- Measure conversion rates and return on advertising spend
- Optimize our advertising campaigns for better performance
- Understand the customer journey from ad click to conversion
Remarketing Cookies: These cookies enable us to show you relevant advertisements when you visit other websites in the Google Display Network. They help us:
- Reconnect with visitors who showed interest in our services
- Show personalized ads based on pages you visited on our website
- Build custom audiences for targeted advertising
- Improve the relevance of advertisements you see
Cookie Duration: Google Ads cookies typically expire after 30-90 days, depending on the specific cookie type and campaign settings. Some cookies may persist longer for audience building purposes.
Opt-Out Options: You can opt out of Google's use of cookies for advertising purposes in several ways:
- Visit Google's Ads Settings to manage your ad preferences
- Use the Network Advertising Initiative opt-out page
- Disable personalized ads in your Google Account settings
- Use browser extensions that block tracking cookies
For more detailed information about Google Ads cookies, visit Google's Advertising Privacy Policy.
Google Analytics
We use Google Analytics, a web analytics service provided by Google LLC, to understand how visitors interact with our website. Google Analytics uses first-party cookies and JavaScript code to collect information.
Information Collected: Google Analytics cookies collect information such as:
- How you found our website (search engines, direct visits, referrals, social media)
- Pages you visit and the sequence of page views
- Time spent on each page and total session duration
- User interactions (clicks, scrolls, form interactions)
- Device and browser information (type, version, screen resolution, language)
- Geographic location (country and city level, derived from IP address)
- Demographic information (age range, gender interests, if available)
- Technology information (operating system, device category)
Data Processing: This information is processed by Google Analytics and presented to us in aggregated, anonymized reports. We use this data to:
- Understand user behavior and preferences
- Identify popular content and pages
- Improve website navigation and user experience
- Optimize website performance and loading times
- Measure the effectiveness of marketing campaigns
Cookie Duration: Google Analytics cookies have different expiration periods:
- _ga: Expires after 2 years, used to distinguish users
- _gid: Expires after 24 hours, used to distinguish users
- _gat: Expires after 1 minute, used to throttle request rate
Data Retention: Google Analytics data is retained for 26 months by default. We have configured our Google Analytics account to automatically delete user and event data after this retention period expires.
IP Anonymization: We have enabled IP anonymization in Google Analytics, which means your IP address is truncated before being sent to Google. This provides an additional layer of privacy protection.
Opt-Out: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. This add-on prevents Google Analytics JavaScript from sharing information with Google Analytics about your visit activity.
For more information, see Google's Privacy Policy and Google Analytics Privacy.
User Control Settings
You have several options to control and manage cookies:
Cookie Consent Popup
When you first visit our website, you will see a cookie consent popup that allows you to:
- Accept all cookies
- Decline non-essential cookies
- Manage your cookie preferences
You can change your preferences at any time by clearing your browser cookies or contacting us.
Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Refuse or accept all cookies
- Delete cookies that have already been set
- Block third-party cookies
- Set preferences for specific websites
- Receive notifications when cookies are set
Important: Blocking or deleting cookies may affect website functionality and your user experience. Some features may not work properly if you disable essential cookies.
Browser-Specific Instructions
To manage cookies in your browser, follow these instructions:
Google Chrome
Open Chrome and go to Settings > Privacy and security > Cookies and other site data. Here you can:
- Allow all cookies
- Block third-party cookies in incognito mode
- Block third-party cookies
- Block all cookies
- See all cookies and site data
You can also manage cookies for specific sites by clicking "See all cookies and site data" and searching for our website.
Mozilla Firefox
Open Firefox and go to Options (or Preferences on Mac) > Privacy & Security > Cookies and Site Data. Here you can:
- Accept cookies from sites
- Accept third-party cookies
- Keep until they expire or until Firefox is closed
- Block cookies and site data
- Manage exceptions for specific websites
Click "Manage Data" to view and remove cookies from specific sites.
Apple Safari
Open Safari and go to Preferences > Privacy. Here you can:
- Block all cookies
- Allow from websites I visit
- Allow from current website only
- Prevent cross-site tracking
Click "Manage Website Data" to view and remove cookies from specific sites.
Microsoft Edge
Open Edge and go to Settings > Privacy, search, and services > Cookies and site permissions. Here you can:
- Allow all cookies
- Block third-party cookies
- Block all cookies
- Manage cookies for specific sites
Click "See all cookies and site data" to view and manage cookies from specific websites.
Note: Browser settings may vary depending on your browser version and operating system. For the most up-to-date instructions, please refer to your browser's help documentation.
Updates to This Policy
We may update this Cookies Policy from time to time to reflect changes in:
- Our cookie practices and technologies
- Legal and regulatory requirements
- Third-party services we use
- Industry standards and best practices
When we make significant changes to this policy, we will:
- Post the updated policy on this page with a new "Last updated" date
- Display a notice on our website for a reasonable period
- Notify users through our cookie consent popup if the changes affect their choices
We encourage you to review this policy periodically to stay informed about how we use cookies. Your continued use of our website after changes are posted constitutes acceptance of the updated policy.
If you have questions about changes to this policy, please contact us using the contact information provided below.
Contact Us
If you have questions about our use of cookies, please contact us:
Email: response@labelcrcatalogue.world
Phone: +64 22 458 9066
Address: 5C/28 Wellesley Street East, Auckland Central, Auckland 1010, New Zealand